Important Facts To Help Sell Your Los Angeles Home
May 17, 2010
Here’s some important facts to help sell your Los Angeles home.
This weekend I went to a real estate conference (RainCamp) at Loyola Marymount University and I learned the following:
- 87% home buyers are using Internet to search for homes
- 94% of 24-44 year olds are using Internet in their home buying process
- 37% of home buyers found their home on the Internet
How can you use these home buying statistics to help sell your home in Los Angeles?
- List your home with an internet and social media savvy real estate agent.
- Have your home professionally staged so it looks great in person and in on-line photos. Professional staging allows you to make your best first impression on the internet.
- Have your home professionally photographed after its staged. Some listing agents include professional photography as part of their marketing because they recognize the difference it makes. Point & shoot photos from a snappy pix camera won’t create a compelling desire to see your home
- Make sure your listing agent posts 10-20 photos of your home on the MLS (each MLS limits the number of photos allowed, so number of photos may be different)
“Sold On Staging” Article in Pasadena Star News
March 27, 2010
The Pasadena Star News published a featured article today (3/27) in the Home & Garden section about the importance of hiring a professional homes stager.
Michelle Mills, the reporter I spoke to writes:
Minch understands how real estate marketing works and how home shoppers think. With that in mind, she counsels her home-selling clients to identify changes that can make a house more appealing to a home buyer, and how to get those changes done in a cost effective manner.
Click here for a PDF to learn more about hiring an expert home stager to market a picture perfect home page one and page 2.
Altadena Home Staging An Occupied Home
February 18, 2010
I was hired to stage a beautiful Altadena home this week.
The homeowners are moving to a larger home to accommodate their growing family. I was called in by the real estate agent to help the homeowners prepare the home for sale, to maximize the size of the rooms, accentuate the beautiful architectural features and give each room a clearly defined purpose.
The formal living room was being used as the master bedroom, which worked fine for them, but might have caused some confusion for potential buyers.
I suggested they move the master bedroom to one of the large, airy bedrooms, and gain a living room in the process.
The piano was moved from the dining room to the living room. It made the dining room feel larger and there was plenty of space in the living room to accommodate a piano.
Here’s a few shots of the bedrooms after staging:
And a lovely vignette shot:
For more information about this beautiful Altadena pool home, contact the listing agent Bettina Rosenfeld, Coldwell Banker, at (626)827-6114.
Los Angeles County Home Staging – Staging an Altadena Spanish Revival
May 1, 2009
Moving Mountains Design was asked to stage a 3 bedroom 2 bath Spanish Revival home in Altadena last week. This 2,275 sq. ft. home, built in 1928 by one of the first female architectual designers and contractors in CA, Anna P. Latham, had been on the market for almost 3 months. We were contacted by the listing agent, Judy Rubin and asked to breath some new life and appeal into this listing. The house has great bones and a pleasing layout, but empty it didn’t feel like the great family home it has the potential to be.
When we first looked at the house, the fireplace was painted a bright coral color, along with some other architectural details. I suggested that the coral color be painted out to match the walls. I’m a big supporter of using accent color to call attention to certain architectural details, but in this case it wasn’t the right color or location.
Here are some before and after staging photos of this really charming (after staging:o)) Altadena home:
Before (left) & After (right) photos of the living room and dining room
Here’s the living room and dining room from another angle:
Another view of the living room after staging
Dining room after staging from another angle
For more information about Los Angeles County home staging, home staging in Altadena or preparing your home for sale, contact Michelle Minch at (626)-441-8975 or via email
Michelle@MovingMountainsDesign.com. You can also visit our Los Angeles home staging web site to see our portfolio of before and after staging photos.
* Los Angeles County Home Staging – Staging An Altadena Spanish Revival *©2009 Moving Mountains Design & Michelle Minch. All rights reserved
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